Re: Ang. Re: Sony ´s new advert without

["peter_b" <peter_b(at)skynet.be>]

> isn't that what EVERY 'creative' does?
>
> "i want the matrix/lord of the rings/star wars* for next to NO money"
> *delete as appropriate

nono
matrix AND lord of the rings AND star wars for next to NO money
no use in not pushing the art forward every single time you make a
commercial.


> adrian wyer
> head of 3d
> milltv
> adrian(at)the-mill.com
> www.the-mill.com
> t: +44 (0)20 7287 4041
> f: +44 (0)20 7915 0551
>
> ----- Original Message -----
> From: "Dan Yargici" <dan(at)imajonline.com>
> To: <XSI(at)softimage.com>
> Sent: Wednesday, October 26, 2005 8:40 AM
> Subject: Re: Ang. Re: Sony ´s new advert without
>
>
> > Hehe! that's so damn true......
> >
> > The other day a 'creative' came to us with a nice piece of
> > animation/typography he'd found on the net and essentially just said, "I
> > want this, but with our words"........
> >
> > Gotta respect that creativity...
> >
> > DAN
> >
> > Eric Lampi wrote:
> >
> >>Hmmm I don't like your casual use of the word
> >>"creative", since that is not an adjective I would use
> >>to describe a lot of them.
> >>
> >>E
> >>
> >>--- Paul Perrott <paulp(at)al.com.au> wrote:
> >>
> >>
> >>---------------------------------
> >>  Picture a Swimming With Sharks-type scenario where
> >>the creatives aretied to chairs and asked to
> >>distinguish betwen cg and shot effects.Every wrong
> >>answer results in 30 minutes of torture. In fact,
> >>everyanswer results in torture, just in case they're
> >>guessing.
> >>
> >>Adrian Wyer wrote:        a little bitter?
> >>   me too!
> >>   a
> >>  adrian wyer
> >>head of 3d
> >>milltv
> >>  adrian(at)the-mill.com
> >>  www.the-mill.com
> >>t: +44 (0)20 7287 4041
> >>f: +44 (0)20 7915 0551
> >>  -----Original Message -----
> >>    From:    Michael Klein To:    XSI(at)softimage.com    Sent:Tuesday,
> >> October 25, 2005 5:43 PM
> >>    Subject:RE: Ang. Re: Sony &acute;s new advert
> >>without
> >>    That's the problem with 3d guysthinking. There is
> >>no control and directing and try again necessary
> >>ifreal shot.
> >>    This is pure complex randombeauty of physics in
> >>reality which will be accepted IMMEDIATELY.Shooting
> >>done and over.
> >>     At the moment where this willbe simulated in 3D
> >>all other people - except us and hopefully a
> >>goodproducer - will drive you mad because a 3D
> >>animation can be manipulated.
> >>    They know it and they want it.It's like a
> >>pseudo-creative stampede domino effect and there must
> >>besomeone with &raquo;balls&laquo; who will stops them
> >>all especially those controlfreaks called
> >>&raquo;clients&laquo;.
> >>     The only solution could be:simulate, render and
> >>tell them: real shot. Result: &raquo;Ah, yes ... oh
> >>...beautyful, great ... exactly what we expected. Ah
> >>... wait ... could weremove that green ball in the
> >>left corner ... just a question?!&laquo;Producer:
> >>&raquo;Yes, we fix it in the EUR 750 / hour post.
> >>Another question?&laquo;
> >>    ---------------------------------
> >> From:owner-xsi(at)Softimage.COM
> >>[mailto:owner-xsi(at)Softimage.COM] On BehalfOf Demian
> >>Zarins
> >>    Sent: Tuesday, October 25, 2005 5:50 PM
> >>    To: XSI(at)Softimage.COM
> >>    Subject: Ang. Re: Sony &acute;s new advert without
> >>    In my opinion it must be harder"directing" 250 000
> >>rubber balls IRL than digitally. Ooops those    balls didn&acute;t
bounce
> >>like we wantedthem to,
> >>let&acute;s pick them all up and try again :) Not only that but the team
> >>had topersuade the
> >>authorities for a period of 4 months before they
> >>actually    got permission to shoot this
>
e!    ----------------------------------------------------------------------
-----
> >>D E M I A N    Z A R I N S
> >>Projektledare
> >>S V T -> V&auml;xthuset - The Green House
> >>Sveriges Television
> >>Oxenstiernsg 26
> >>105 10 STOCKHOLM
> >>Phone: +46 8 784 3312 ->mobile:+46 709-951984
> >>    "peter_b"<peter_b(at)skynet.be> S&auml;nt av:owner-xsi(at)Softimage.COM
> >> 2005-10-25 15:03                                      S&auml;ndsvar
till
> >>XSI(at)Softimage.COM
> >>                                                      Till
> >>                                <XSI(at)Softimage.COM>   Kopia
> >>                                 &Auml;rende
> >>                                Re: Sony &acute;s
> >>newadvert without                                     I guess its a
matter
> >>of "prestige"    They probably had a good budget tostart with, and
> >>probably someone of the advert company or the
> >>marketingdivision did a good job convincing the
> >>decision makers that spendingthis budget on live
> >>action would give a better result than faking it inCG.
> >>
> >>      From our point of view, as 3Dprofessionals this is
> >>probably weird, as it does seem like a good casefor
> >>CG, a nothing that any high end 3D house wouldnt be
> >>able to pulloff. it would be interesting to see acomparative budget
> >>for doing this live and doing it CG, might
> >>berevealing. And does it look better in the end? I'm not convinced of
that
> >>seeing thisspot.
>
>>http://image.guardian.co.uk/sys-video/Media/video/2005/10/25/SONYBalls60.m
ov
> >>
> >>    Wonder why they did it solely with
> >>
live-action? ---------------------------------------------------------------
------------
> >>D E M I A N    Z A R I N S
> >>Projektledare
> >>S V T -> V&auml;xthuset - The Green House
> >>Sveriges Television
> >>Oxenstiernsg 26
> >>105 10 STOCKHOLM
> >>Phone: +46 8 784 3312 ->mobile:+46 709-951984
> >>    ---Unsubscribe? Mail Majordomo(at)Softimage.COM with the
> >>following text in body:unsubscribe xsi
> >>
> >>
> >>Freelance 3-D Animator, F/X Artist, Particle Man
> >>---
> >>Unsubscribe? Mail Majordomo(at)Softimage.COM with the following text in
body:
> >>unsubscribe xsi
> >>
> >>
> > ---
> > Unsubscribe? Mail Majordomo(at)Softimage.COM with the following text in
body:
> > unsubscribe xsi
> >
>
>
>
> ---
> Unsubscribe? Mail Majordomo(at)Softimage.COM with the following text in body:
> unsubscribe xsi
>


---
Unsubscribe? Mail Majordomo(at)Softimage.COM with the following text in body:
unsubscribe xsi