This thread again :-)
I think we've seen Soft attempt a number of startegies to increase user
base; cost decrease, training initiatives, marketing pushes, etc. There are
too many catch-22's at work for it to be broken so easily.
If we want to increase the user base, it probably has to be caused by us,
the existing user base. We need to create work that gets attention. We need
to produce something out of the ordinary that gets other industry pros
asking, how did they do that? And how did they do it in such a short time?
And how can we do that too?
When such questions are asked about an effect or production, how often has
the answer been Maya, Max, or some proprietary thing? When that answer
starts becoming XSI, then we'll see the user base grow in a significant way.
-Brad
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